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Biography

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Selected
Bad Nature
Sasha Assad
Bad Nature
Spotify
Cherry Cola
Spotify
Imagine Mary
Spotify
La La London
Spotify
Baby I'm Gay!
Spotify
Don't Ask Me to Dance
Spotify
Still
Spotify
Amelia
Spotify
Casablanker
Spotify
Useless
Spotify
Frankenstein
Spotify
Press photos
Selected coverage
WE ALL WANT SOMEONE TO SHOUT FOR
Ahead of its release comes “Imagine Mary,” a powerhouse anthemic blend of folk and garage rock and pop.
June 22nd, 2024
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BOOT MUSIC
With her second EP released this year, Nottingham based Alt-Rock songwriter Sasha Assad’s hard work in the studio has resulted in another catchy, raw and heartbreaking four track effort in ‘Casablanker’.
Aug 19, 2024
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LONDON GIG GUIDE
Assad had a very cool stage presence which came out between the songs, where she communicated with the band mates and got straight down to business each time. It was particularly fun to watch the communication between Assad and the band, especially between her and the bassist in ‘Second Nature’, as they were both clearly really enjoying themselves.
August 17, 2024
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ANALOGUE TRASH
Sasha Assad looks at the travails of living in England’s capital on La La London – the high rent, poor housing, and expensive transport. The lyrics are deceptively biting, the melody is alt/indie-pop at its most upbeat, and the vocals have an almost-romantic quality that makes the track come across as a love (/hate) song.
April 14th, 2025
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LAST DAY DEAF
Sasha Assad’s Baby I’m Gay! is a gloriously defiant queer anthem bursting with alt-pop bite and unfiltered charm.
JULY 13, 2025
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Booking
Booking, press, and collaboration enquiries reach Sasha Assad directly.